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About Us

Respected and Connected for Three Decades

FerenComm, a full-service, independent public relations firm, proudly represents entertainment’s most critically lauded, iconic, award-winning properties and is a strategic partner to a notable list of prolific, celebrated and culture-moving networks, producers, and streaming platforms.

We believe that our relentless pursuit of excellence married with our ability to amplify the impressive accomplishments of our esteemed client roster is an unbeatable combination — and one that has stood the test of time as the agency celebrates its 30th anniversary in 2024.

Respected and connected, FerenComm is one of entertainment’s first 100%female-led and owned publicity agencies. Under the direction of Sheila Feren Thurston, President, CEO and founder, the company’s reputation for providing sustained value to our clients is unmatched.

By leveraging thoughtful counsel, distinctive tactics, unprecedented media relationships and a collaborative, bespoke approach to every assignment, FerenComm has fueled meaningful press coverage and brand awareness for hundreds of clients and thousands of exceptional storytelling hours. Our unrivaled expertise and exceptional brand-defining campaigns ensure that clients are driving headlines, influencing cultural vernacular, and fueling fandom in today’s vast entertainment ecosystem.

Our Approach

Storytelling is more than our Business.
It's our Passion.

Our industry continues to evolve and that necessitates our pivoting daily to address everything from shifting consumer habits to emotionally charged headlines. At FerenComm, we see navigating that constant state of change as opportunity – a chance to identify new and unexpected trends, and the perfect runway to elevate our clients and seize the moment.

That’s why FerenComm remains the agency of choice for those seeking to energize a dialogue and disrupt the status quo. Our clients don’t want to just be a part of the conversation – they want to lead it with confidence and conviction. It’s our privilege to make a compelling case for memorable, timely and authentic narratives with media, influencers, consumers, and stakeholders.

FerenComm’s legacy is in its achievements, not empty promises.  We craft the story and achieve the extraordinary, garnering impactful results that consistently exceed expectations.

Our Approach

Storytelling is more than our Business.
It's our Passion.

Our History

Influencing the Narrative and Dominating the Zeitgeist

Our leadership position in the industry took hold in the mid-aughts when the FerenComm ushered in a new era of unexpectedly engaging, immersive cable originals, spearheading an industry revolution that forever changed the TV landscape. Those early successes, including the launch of classic dramas like “Mad Men,” “Breaking Bad,” as well as “The Walking Dead” and FC’s breakthrough unscripted work for Food Network and Bravo, including lifestyle titles like “Project Runway,” “Top Chef,” and the entire “Housewives” franchise, led to our recognition as the go-to agency for the promotion of unexpected narratives – titles of all shapes and sizes whose impact shifted perception about storytelling in all its forms and fueled passionate conversation and community. Our slate of thought-provoking shows inspired audiences and were the launching pad for the Golden Age of Television, also known as Peak TV.

Our past and present client roster includes ABC, AMC/AMC+, Apple TV+, Audible, The Walt Disney Company, Amazon’s Prime Video, Peacock, SeriesFest, SundanceTV, BBC America, Freeform, Acorn, IFC, CNBC, Netflix, Hulu, WEtv, STARZ, Bravo, Sundance Now, TBS, truTV, Common Sense Networks, Univision, Realm, Sensical, PBS, Telemundo, and leading producers including wiip and strategic consultancy Magid. We have tackled numerous events from development to execution — manning upfronts, red carpets, junkets, and press presentations at a wide range of industry conferences – from TCA and Tribeca, SXSW and Comic Con, to ATX, ATV and SeriesFest, the latter of which is handled by FC.

The award-winning, beloved titles we’ve nurtured include: “Ted Lasso,” “Better Call Saul,” “The Morning Show,” “Monsieur Spade,” “Poker Face,” “Interview with the Vampire,” “Palm Royale,” “Killing Eve,” “The Snoopy Show,” The Walking Dead Universe, “For All Mankind,” “Orange Is the New Black,” “Hijack,” “The Serpent Queen,” “Party Down,” “Peaky Blinders,” “The New Look,” “Outlander,” “Schmigadoon,” “The English,” “Power,” “Mrs. Davis,” “Dickinson,” “Parish,” “No Ordinary Campaign,” “Mama June,” “Twisted Metal”  — the list goes on and on.

Our Clients

Our Services

MEDIA RELATIONS/ PROGRAM PUBLICITY

FerenComm’s signature approach is a tailored, brand-building, 360° PR campaign that disrupts the status quo and lands the most impactful and meaningful opportunities for your content.

Corporate Communications/ Messaging

We are experts in streamlining internal and external positioning. By honing messaging and talking points that elevate a unified strategy, we bring positive attention to your brand, create the opportunity for meaningful coverage, and position our clients as forward-thinking and committed to innovation.

Unit Publicity

Our seasoned team serves as an extension to our clients’ in-house staff from set to screen. Our unit work – whether hourly or for the duration of production – includes coordinating and executing set visits, drafting production notes and bios, and providing a vital connection between media, production and platforms.

Media & Presentation Training

Whether a talent, creative or member of the C-suite requires a primer when speaking to the press or in public, is in need of a simple refresher before a major panel or event, or could use direction in navigating a sticky topic, preparation is vital. We have logged countless hours getting clients ready and confident before they get in front of colleagues, reporters or on a podium.

Thought Leadership/ Industry Relations

It can be difficult to stand out in the entertainment industry, given the crowded landscape and competing perspectives. By helping you generate and communicate your story, your insights and solution-driven approach with authenticity and conviction, we can amplify your position as an influencer who leads conversations that matter.

INTERNAL COMMUNICATIONS

At FerenComm, we know passion and commitment come from within and that clear, consistent messaging can be transformative. By developing and executing on a strategy to inform, engage and inspire internal teams, we can support you in creating a collaborative, vibrant culture that aligns with your company’s objectives and mission.

Speechwriting

Words hold weight, and when you need to choose them wisely, FerenComm is here to guide your voice, craft powerful messaging and deliver a thought-provoking and dynamic presentation. We listen first and by sitting with you or your executive, we make magic from bullet points or white papers, and create something entirely bespoke and personal.

Awards Consultation

We lead editorially-focused campaigns incorporating awards press outreach and in addition, we can manage event attendance and associated carpets. The agency has been instrumental to campaigns that have garnered hundreds of awards including Emmy, Golden Globe, NAACP, as well as guild awards.

Red Carpet Premieres & Event Management

Behind the glitz and glamor of the paparazzi lights, there is a hardworking team making sure that a red carpet runs smoothly, that the right people are in the room, and that each event opportunity is maximized. We have been that team a thousand times over, and handle singular celebrations, as well as in-person or virtual press days, when you just need to get it done right.

MULTICULTURAL CAMPAIGNS

Over our 30 year history, FerenComm has developed deep relationships with a wide variety of press, domestic and global, as well as interest and advocacy groups, and can deliver campaigns with a tailored and strategic audience.

Influencer/ Tastemaker Events

When it comes to driving the cultural conversation, it is important to connect with tastemakers in an intimate, important way that elevates your narrative. We can identify which evangelizers really matter and magnify the impact of their support.

Panel & Speaking Engagements

Reaching the right audience at the right time is crucial when trying to create a narrative about your company. FerenComm can help you achieve face time with essential organizations and the audiences that follow them, and, in turn, be seen as a leader among your peers by securing panels, events, and keynote opportunities that amplify your unique story.

MEDIA RELATIONS/ PROGRAM PUBLICITY

FerenComm’s signature approach is a tailored, brand-building, 360° PR campaign that disrupts the status quo and lands the most impactful and meaningful opportunities for your content.

Corporate Communications/ Messaging

We are experts in streamlining internal and external positioning. By honing messaging and talking points that elevate a unified strategy, we bring positive attention to your brand, create the opportunity for meaningful coverage, and position our clients as forward-thinking and committed to innovation.

Unit Publicity

Our seasoned team serves as an extension to our clients’ in-house staff from set to screen. Our unit work – whether hourly or for the duration of production – includes coordinating and executing set visits, drafting production notes and bios, and providing a vital connection between media, production and platforms.

Media & Presentation Training

Whether a talent, creative or member of the C-suite requires a primer when speaking to the press or in public, is in need of a simple refresher before a major panel or event, or could use direction in navigating a sticky topic, preparation is vital. We have logged countless hours getting clients ready and confident before they get in front of colleagues, reporters or on a podium.

Thought Leadership/ Industry Relations

It can be difficult to stand out in the entertainment industry, given the crowded landscape and competing perspectives. By helping you generate and communicate your story, your insights and solution-driven approach with authenticity and conviction, we can amplify your position as an influencer who leads conversations that matter.

INTERNAL COMMUNICATIONS

At FerenComm, we know passion and commitment come from within and that clear, consistent messaging can be transformative. By developing and executing on a strategy to inform, engage and inspire internal teams, we can support you in creating a collaborative, vibrant culture that aligns with your company’s objectives and mission.

Speechwriting

Words hold weight, and when you need to choose them wisely, FerenComm is here to guide your voice, craft powerful messaging and deliver a thought-provoking and dynamic presentation. We listen first and by sitting with you or your executive, we make magic from bullet points or white papers, and create something entirely bespoke and personal.

Awards Consultation

We lead editorially-focused campaigns incorporating awards press outreach and in addition, we can manage event attendance and associated carpets. The agency has been instrumental to campaigns that have garnered hundreds of awards including Emmy, Golden Globe, NAACP, as well as guild awards.

Red Carpet Premieres & Event Management

Behind the glitz and glamor of the paparazzi lights, there is a hardworking team making sure that a red carpet runs smoothly, that the right people are in the room, and that each event opportunity is maximized. We have been that team a thousand times over, and handle singular celebrations, as well as in-person or virtual press days, when you just need to get it done right.

MULTICULTURAL CAMPAIGNS

Over our 30 year history, FerenComm has developed deep relationships with a wide variety of press, domestic and global, as well as interest and advocacy groups, and can deliver campaigns with a tailored and strategic audience.

Influencer/ Tastemaker Events

When it comes to driving the cultural conversation, it is important to connect with tastemakers in an intimate, important way that elevates your narrative. We can identify which evangelizers really matter and magnify the impact of their support.

Panel & Speaking Engagements

Reaching the right audience at the right time is crucial when trying to create a narrative about your company. FerenComm can help you achieve face time with essential organizations and the audiences that follow them, and, in turn, be seen as a leader among your peers by securing panels, events, and keynote opportunities that amplify your unique story.

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